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Posted: Sunday, January 22, 2017 12:19 AM

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Job Description

Connections Group

KSV is a full service digitally integrated advertising agency. Our mission is to build, optimize and manage powerful and efficient campaigns. With experience in both branding and direct response programs, we tailor media programs to achieve the objectives of our clients.

KSV is looking for a Connections Media Buyer. You will be tasked with creating innovative, productive and well negotiated media buys across a mix of media channels for our clients. This is an exciting role in an ever changing media landscape.

Job Description:

The Connections Buyer is responsible for all media buying functions for assigned KSV clients. This includes, but is not limited to the execution of Connections plans and monitoring and optimizing of media buys. He/she acts as the primary link of media information internally between the Connections Planner, the Client team and the Systems Group and externally with media partners.

Responsibilities:
- Is responsible for Connections media buying, negotiating and placement for assigned clients across channels, digital and offline.
- Monitors and optimizes all channel activity ensuring buys are support client marketing objectives.
- Creates and runs data analytics reports for media buys and related digital activity for assigned clients.
- Works with Analytics Manager and Connections Planner to identify buy insights and trends as it relates to data analytics for client reporting.
- Participates in preparing client reports and in client meetings.
- Works with Connections Planners to develop effective and efficient Connections buys.
- Is the direct link between KSV and media partners which includes preparing and sending insertion orders to ensure placement. Assists with creative delivery by compiling creative ad specifications and delivery instructions.
- Negotiates media buys on behalf of clients
- Sets up and implements DFA 3rd Party ad serving tags for digital display advertising.
- Manages client media billing for assigned accounts and works with Systems Group to reconcile and expedite media partner invoices.
- Supports media buying team by establishing buying best practices and looks for opportunities to streamline and enhance the media buying process.
- Handles media-related calls with media reps and clients as needed.
- Seeks out new media buying partners for assigned clients and to educate the team.
- Performs media research and helps with new business when needed.

Apply to: ksvrecruiter@ksvc.com

• Location: Burlington, VT

• Post ID: 3835143 burlington
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